James Madison University
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Strategic Company Analysis

SRM 333
Closed
James Madison University
James Madison University
Harrisonburg, Virginia, United States
Mikihiro Sato
Assistant Professor
2
Timeline
  • October 4, 2017
    Experience start
  • September 18, 2017
    Project Scope Meeting
  • December 8, 2017
    Experience end
Experience
7 projects wanted
Dates set by experience
Preferred companies
Anywhere
Any
Sports & recreation

Experience scope

Categories
Leadership Organizational structure
Skills
market research strategy analysis competitive analysis management sport and recreation
Learner goals and capabilities

A group of four student-consultants will produce a comprehensive strategic analysis for your organization with respect to the U.S. sport and recreation industry.

Learners

Learners
Undergraduate
Any level
40 learners
Project
30 hours per learner
Learners self-assign
Teams of 5
Expected outcomes and deliverables
  • Written report (4,000 words) outlining research findings, competitive analysis, and implications for your organization
  • 12-15 min presentation with Q&A

Project timeline
  • October 4, 2017
    Experience start
  • September 18, 2017
    Project Scope Meeting
  • December 8, 2017
    Experience end

Project Examples

Requirements

Starting in September, a team of 4 student-consultants will spend a total of 120 hours analyzing the internal and external environment surrounding your company. They will outline a strategic plan on how your organization can develop a competitive advantage to grow your businesses based on the factors uncovered during the research process.

Examples may include, but are not limited to:

  • Identifying new channels or partners that can help grow you business.
  • Identifying new market segments.
  • Evaluating your organization's capabilities to execute strategic change.
  • Competitive and external analysis of your industry and the implications on your business.

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

  • Q - Checkbox
  • Q - Checkbox